The historical competitive information provided by Hotelligence allows hoteliers to develop effective sales, marketing and revenue management strategies for improving performance in electronic distribution channels.

Hotelligence measures hotel bookings from major Internet sites and 98% of travel agents worldwide utilizing the GDS. The different sections of the report allow hoteliers to analyze the impact of their decisions and create an action plan for future months.

With competitive information covering booking performance, distribution and revenue management, Hotelligence empowers executive teams to collectively drive results through the electronic channels.

Hotelligence enables hoteliers to:

• Identify when their hotel is out-performing or under-performing in relation to the competition
• Target their sales efforts to specific GDS or travel agencies
• Determine where their revenue wins and losses occur
• Plan timing of revenue management strategies and marketing promotions

Each section of the Hotelligence report focuses on a different aspect of a hotel’s overall performance in the electronic distribution channels.

GM Summary
Provides a snapshot of hotel revenue performance in electronic market penetration and distribution.

Performance Summary
Shows the booking contribution and impact of each GDS.

Distribution Summary
Identifies the top revenue-producing Internet sites and travel agencies for a hotel’s market.

Revenue Management Summary
Provides a detailed breakdown of revenue metrics including arrival patterns, length of stay and price positioning.

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